Newsletter Design

Newsletters are a great way to stay in touch with customers and staff. If you’re looking for a design agency with a mastery of newsletter design to help you with monthly, quarterly or annual newsletters – or for advice and guidance on designing a newsletter template for internal use, look no further than Liven Creative.

Newsletter Design – Top Tips

At Liven Creative we’re often asked what our top five tips are for achieving impactful newsletter design. Here they are:

1. Inspire

Newsletters are often used to convey a wide range of messages, from company successes to individual achievements, so it’s important to ensure your newsletter design is visually inspiring.

2. Participate

Encourage readers to send in their stories, upload photos and enter competitions. This helps make sure your newsletter is engaging and memorable, and that customers will look out for the next edition and share it with their friends and colleagues.

3. Make it easy to access

Customers and staff are busy people, so make sure your newsletter is easy to find. For example, circulate printed copies, and upload digital versions to your intranet and social media pages.

4. Fill it with compelling content

Ensure your articles and features are interesting and entertaining, and you’ll enjoy higher readership. Collating large volumes of compelling content can be time-consuming, so why not share the task by asking colleagues, suppliers and customers if they’d like to contribute.

5. Commitment

A regular newsletter is a great way to keep in touch with staff and keep you in customers’ minds. It can help build stronger relationships with clients and ensure staff feel valued and up to date with the latest goings on within the business.

e-Newsletter Design

At Liven Creative we also design, build, dispatch, track and monitor e-newsletters for our clients. The design and content takes a very different approach to that of printed newsletters – to find out how, see our e-newsletter service section.