Arrows Group Global is a fast-growing global recruitment company that specialises in providing technical staff to the Technology, Media and Telecommunications sector.

It asked Liven Creative to overhaul its brand as part of its global expansion – and to create a range of supporting print collateral.

Identity Design

Liven Creative developed a new identity and graphic styling for Arrows Group Global. The arrow mark reflects the multiple divisions within Arrows Group, with its three core brand values each represented by a point of the triangle.

Old
New

Brochure Design

Arrows Group brochure embraces the triangular graphics of their brand identity, which also hold images and diagram styling. Effective font hierarchy ensures an engaging read.

TRADE PRESS ADVERTISING

We have created trade press ads to promote the group’s services in a variety of trade publications. Often this means liaising directly with the publications’ layout teams to ensure artwork is within brand guidelines… and on time.

A Few Kind Words

“Liven Creative’s ideas have been refreshing and well thought-out at every stage. They created forward-thinking print and digital material that distinguishes us from our competitors, raises our profile and lays the foundations for future growth. I recommend them to anyone looking for a talented, integrated creative agency”.

James Parsons

Founder and CEO
Arrows Group Global

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